There is Information Design if you Know Where to Look for it

Information Design is a field that links graphic design with other disciplines such as technical communication and usability. Information Design is also interdisciplinary in itself: it combines notions of visual perception, learning and behavioural psychology, linguistics and more. Information Design focuses on the user and the context of use, so it requires an attitude of enquiry, to discover how people use the things we design and how the context in which they use them affects their behaviour. This article introduces the discipline of Information Design, focuses on its fundamental notions and takes examples of collaboration with the area of health. Then, we identify initiatives in the Chilean territory developed under this perspective, in order to consider the potential of an Information Design approach in Chile.